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Marketing Manager with Aberdeen IronBirds in Aberdeen, MD

Aberdeen IronBirds jobs
Sports Jobs in Aberdeen, MD
Marketing: Marketing
Overview:

The successful Marketing Manager will help drive the organization’s ‘sellout first’ mentality. Through creation and management of digital marketing programs, oversight and maintenance of social media channels and a dedicated focus on creating new, branded content and promotions, the Marketing Manager will help drive sales across all Aberdeen IronBirds verticals.


Responsibilities 

  • Direct social media strategy across all platforms that drives sales while creating 
  • Work with Ticketing and Corporate Partnerships departments to create and execute marketing campaigns that drive sales 
  • Support creative team in maintaining brand consistency across all communications platforms: website, e-mail marketing, social, print, advertising, etc.
  • Working with Analytics Manager, write and distribute e-mail marketing using Score CRM and ProVenue ticketing software
  • Support the Corporate Partnerships department by providing innovative online fulfillment opportunities
  • Oversee the day-to-day operation of digital platforms, including the official websites and social media 
  • Working with third-party partners, plan, purchase, traffic & track paid advertising
  • Help develop new marketable products and promotions
  • Continue development and growth of IronBirds’ club programing 
  • Oversee and manage all promotional nights and in-stadium marketing
  • Schedule mascots in the community to market the IronBirds and products (directly – handing out flyers, and indirectly – appearances)
  • Required Qualifications:


  • Bachelor’s degree in Sports Management, Marketing or related field

  • Strong ability to communicate

  • Drive, determination, and a strong work ethic

  • Willingness and ability to listen and learn

  • Ability to work long hours, including weekends

  • Work all Aberdeen IronBirds home games.

  • Preferred Qualifications:

  • Prior work experience or internship in professional sports












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