Bowling Green Hot Rods

Bowling Green Hot Rods Careers

Social Media and Marketing Assistant - Bowling Green Hot Rods (Bowling Green · KY)

Bowling Green Hot Rods jobs
Sports Jobs in Bowling Green · KY
Marketing: Social Media
The Bowling Green Hot Rods are seeking a high energy, hardworking individual to join our staff for the 2022 season as a Social Media and Marketing Assistant.
 
This position would be responsible for carrying out the Hot Rods branding through social media marketing, grass roots marketing and other traditional marketing initiatives. In this position, the ideal candidate would implement and monitor new plans for social media for the following brands under the Bowling Green Hot Rods portfolio: Bowling Green Hot Rods, Vette City Catering, Turbo, and Bourbon and Brewfest! This position will also assist in implementing in-game promotions, as well as, getting out in the community and helping develop relationships with new fans to come to the ballpark. This position is listed as seasonal with the opportunity to grow inside the organization.
 
Responsibilities:
  • Oversee Social Media accounts for the Bowling Green Hot Rods, Vette City Catering, Bourbon and Brewfest and Turbo!
  • Assist in creating the overall marketing plan for the Bowling Green Hot Rods, Vette City Catering, Bourbon and Brewfest and Turbo!
  • Develop and implement new, fresh ideas to promote the Hot Rods Baseball Experience
  • Organizing content to be used for client sponsorship documentation and social media (web screenshots, in-game photos, print pieces)
  • Assist the promotions team in finding new and fun ways to help engage fans in Bowling Green Ballpark through sponsored promotions
  • Be an active participant in the Bowling Green and Southern Kentucky community to help draw prospective fans to games through the use of grassroots marketing tactics
  • Assist with game itineraries in-advance of home games that are clear and organized
  • Schedule pre-game events such as National Anthem Singers and Field of Dream participants
  • Lead and manage team of promotions Game Day Staff
  • Be constantly looking for new ideas and ways to help improve the game day environment for fans!
  • Spearhead the community relations department and our increase our impact in South Central Kentucky
  • Other duties as assigned
     
Qualifications:
  • Bachelor’s degree is required
  • Experience in commercial social media and marketing experience is preferred
  • Excellent communication & organization skills
  • Understanding of the game of baseball
  • A true extrovert personality who is not afraid to get out in the community and engage with fans!
  • A “can-do” attitude that is willing to put in the work to set a high standard
  • Available to work nights, weekends, and holidays throughout the season

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

Job Questions:

  1. Do you have commercial social media experience? If so, please explain.

  2. Have you worked for a minor league baseball team in a marketing and social media role previously? If so, please explain.

  3. What do you think will separate you from the other candidates applying for this position?

  4. Please provide one example of a social media campaign that you ran and how you successful it was. (impressions, reach, any other analytical data)

  5. Do you have experience assisting with running promotions in-game? If so, please explain.