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Activation Manager - Detroit Tigers (Detroit · MI)

Detroit Tigers jobs
Sports Jobs in Detroit · MI
Sponsorship Sales & Activation: Activation
The Activation Manager is responsible for the successful and timely implementation of contractual elements pertaining to all sports and entertainment. This position is responsible for managing the execution of sponsorships, game-day activations, special events, recapping partnerships, calculating overall value of partnerships, and reporting results.

Key Responsibilities: 
  • Manage assigned Corporate Partnership accounts on a day-to-day basis. 
  • Provide support to sales managers including the creation and maintenance of spreadsheets, contacting clients, etc.
  • Manage and track all costs/expenses associated with each assigned account. Build and maintain budgets for all special events.
  • Fulfil client ticket/parking/merchandise requests including facilitating payment and shipping/delivery. Processing invoices, check requests, and purchase orders as necessary.
  • Manage activation of hospitality and uphold a strong relationship with SportService (sports and entertainment concessionaire), Communicate and process orders, manage billing.
  • Plan and execute on-site and off-site client hospitality/activations/promotions (all sports and entertainment events).
  • Produce Sales Proposals, Marketing Summaries, and Proof of Performance reports for growing client list. Includes photography and data collection throughout the year.
  • Learn and utilize Demographic Tools and Media Valuation Tools as necessary and requested.
  • All other duties as assigned.
  • Responsible for coordination and set up of game-day partnership elements, which include:
  • Point of Contact for all activations taking place on the concourse and around the perimeter of all sports and entertainment venues. 
  • Correspond with OEI Parking Service, Operations, and Promotions regarding activations.
  • Meet and greet corporate partners participating in pre-event activities, suite hospitality events, party suites, or picnics.
  • Manage and assist in-game promotions as needed (Mascot Race, T-Shirt Launch, asset photography).

  • Bachelor’s degree in Marketing, Sports Management, Communications, Business Administration or related discipline.
  • Minimum 3 years related experience.   Any equivalent combination of experience and training which provides the knowledge and abilities necessary to perform the work.
  • Possess the highest integrity and ethical standards.
  • Ability to handle multiple projects at one time, detail oriented, and work well under pressure.
  • High level of resourcefulness, initiative and good judgment setting priorities.
  • Demonstrated Superior customer service focus.
  • Excellent written and oral communication skills.
  • Must possess knowledge of all Microsoft applications such as Word, Excel, and PowerPoint; Photoshop.
  • Ability to work days, nights, weekends and holidays as required.

  • Irregular and extended hours including nights, weekends, and holidays.
  • Exposure to high noise level.
  • Frequent visual/auditory attention.
The physical demands and work environment characteristics described here are representative of those a colleague encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.