The Chicago Sky are looking for a highly motivated, passionate, collaborative, and experienced full-time Social Media Manager to lead the social media and content strategy team and manage all social media platforms to drive brand awareness and fan engagement. This candidate should be passionate about women's sports, championing equality, and generating breakthrough strategies and creative ideas to drive results. If you are interested in a career in sports marketing, this is a unique opportunity to learn a broad base of skills while making an immediate impact.
Responsibilities
- Develop overarching breakthrough social media and content strategies and ideas to align with Sky brand and corporate partner objectives
- Develop full channel content calendar for the season to drive proactive communication and synergies across the Integrated Marketing Team and Departments
- Manage team's social media postings, caption writing, and responses to fan comments to drive engagement across all platforms (IG, Facebook, X, TikTok, LinkedIn)
- Create breakthrough activations and creative ideas to drive fan engagement and loyalty
- Assist with media and marketing strategies to drive brand awareness
- Partner with Tickets, Sponsorship, Sky Cares, Merch, In-House content team, agencies, and partners to deliver integrated programs on social
- Create and communicate monthly reports to track, analyze, and measure results
- Develop and execute an influencer pilot across key pillars of basketball, fashion, culture, and brand partnerships
- Opportunity to pursue relevant projects to broaden skill set (e.g. influencer/creator programs, paid media)
- Lead and manage others (e.g. Social Media Coordinator, Interns)
Qualifications
- 3-5+ years of marketing, digital marketing, and social media experience
- Strong leadership and teamwork skills
- Great communicator who proactively shares ideas across the organization
- Energetic, self-starter who must be proactive and is comfortable working in a fast paced environment, with and without direct supervision
- Extremely collaborative, positive, with a strong work ethic
- Previous experience in social media, content, influencer programs preferred
- College degree in marketing, strategy, economics, communications, and/or sports marketing
- Passionate about sports marketing, with an interest in women's sports and the WNBA
- Strong writing, editing, design, creative, and proofreading skills
- Hybrid role: 2 days/week expected in office, with attendance at all 20 home games, some practices, and some nights/weekends https://sky.wnba.com/schedule
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
All employees must follow COVID-19 protocols set forth by the organization and league regardless of vaccination status.
